About Me
Designing clearer digital experiences for products people actually use.
I design product experiences for founders, SaaS teams, and brands who need thoughtful UX, scalable design systems, and polished interfaces that are easy to understand, build, and launch.
Product design, UX systems, and polished experiences built around user needs.
You know your product vision better than anyone. I help turn it into a clear user flow, consistent design system, and polished experience that feels intuitive and ready for launch.
Here are some product facts:Zia took our product from concept to launch in under 12 weeks. His strategic approach to AI product management helped us prioritize features that delivered immediate user value while building toward the long-term vision.
Working with Zia transformed how we approach product design. He did not just deliver screens. He challenged our assumptions, identified gaps in our user flow, and redesigned our onboarding experience to increase trial conversion by 34 percent.
Zia is the kind of product leader who can speak engineering, design, and business fluently. He led cross-functional teams across three time zones and delivered a platform redesign that reduced support tickets by 40 percent.
Product, AI, and UX support for teams that need clearer execution.
I help founders, SaaS teams, and agencies turn product ideas into sharper strategy, cleaner interfaces, and launch-ready systems. Engagements can be focused on one problem or cover the full product journey from discovery to delivery.
Product strategy
Position the product, define the roadmap, prioritize features, and turn unclear ideas into a practical execution plan.
AI product planning
Identify where AI genuinely improves the workflow, shape AI features, and design experiences users can understand and trust.
UX/UI design
Design landing pages, dashboards, mobile apps, and SaaS flows with clear hierarchy, strong usability, and polished visuals.
MVP delivery systems
Create design systems, product specs, and handoff structures that help teams ship faster with less confusion.
What I have delivered for clients.
Redesigned onboarding flow for a B2B SaaS platform, cutting time-to-value from 14 days to 3.
Re architected the trial experience for a fintech product, removing friction at key decision points.
Simplified complex dashboard workflows through user research and iterative usability testing.
Established a design system and product ops workflow that reduced design-to-dev handoff time.